Today people are accustomed to convenience and quick results, and so that is what your customers are expecting. No matter what type of business you run, you can make payment options easier for your customers; if you still think cash is king you might be surprised to learn how much things have changed. Few people today walk around with wads of cash in their wallet. Today’s customers typically prefer to pay by credit card or debit card for quick, easy and safe transacting.
Change doesn’t come at a Cost
If you are concerned about adding overhead costs to your profit and loss statement, have no fear. Giving your customers card payment options will typically pay for itself. There is no need to invest in expensive equipment and set up fees. Your business can continue working as it always has; just a whole lot better. If you partner with the right merchant account service provider, they will set everything up for you with no initial setup cost. What’s more, it need not take much of your time to apply for a card payment service, and you can have approval within one business day.
What about the Card Payment Equipment?
Once you are approved for a merchant account, your merchant account service provider will set your business up with the equipment and technology you need to accept credit card payments. The integration of the technology can be seamless, and you will be provided with equipment that suits the way you do business.
If you sell online via your website, the software can be integrated with your existing website to connect a secure payment gateway to your existing shopping cart, or a shopping cart provided by your merchant account provider. Your customers can enter their credit card details, and the payment will be approved or declined within seconds. If the payment is approved, you will be notified instantly, and you can safely fulfill the order. You will also be able to process credit card payments over the phone. If you sell face to face, either from a store or on the road, you can receive an electronic key-pad terminal with a card scanner. And if you are on the road, you can get a mobile terminal or equipment that is compatible with your mobile phone or tablet.
Any good merchant account service provider will also have a live helpline that operates 24/7/365 to assist you if you have any problems so that your business does not suffer and your customers are not inconvenienced. Add to that professional reports that are readily available to keep you updated on the status of payments and sales; you have your cash flow in hand! For more information about how you can make it easier for customers to pay for their goods, or to sign up for a merchant account, please call (888) 924-2743 or go to Charge.com.