Online Businesses

Optimize Your Checkout Page to Increase Sales Leads

In some ways, eCommerce is the easiest way to run a retail business. All your items are clearly displayed and customers can mix and match to see what works best for them. However, for many consumers, shopping online is a casual exercise. They enjoy looking around and placing things in their carts, but they don’t…

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How to Convert “Window” Shoppers into Buyers

Window shopping isn’t just for malls. These days, we go ‘window shopping’ at online stores, especially if they have software that lets us ‘try on’ our purchases or take a 3D tour. Sometimes, it’s a key step in making a budget. Other times, it’s a distraction in the middle of a work day. How can…

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How to Accept Credit Cards Online, In-Store or Anywhere

Starting to accept credit cards can be a daunting process for some business owners, but it’s actually a fairly straightforward transition. There are many payment processors to choose from, each with their own rates, features and modes of doing business. Obviously you want to choose the company that offers the lowest rate, lowest fees, and…

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How To Reduce Product Returns to Your Online Store

Shoppers love to buy online, and many businesses are getting into e-commerce. This means that there is a lot of competition in the industry, with companies implementing policies and features that give them an edge. One such policy is the return policy, which has been shown to be a strong advantage in e-commerce sales in…

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Do I Need a Mobile Website for my Business?

Mobile devices have become nearly ubiquitous in today’s world, which presents businesses with many new marketing, branding and selling opportunities. Mobility also gives businesses owners the unprecedented ability to understand and connect with their customers at a much deeper level. Even as a small business owner, there are several steps which allow you to tap…

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Accepting Credit Cards for Home-based Businesses

Home-based businesses can become more attractive to a larger customer base by accepting credit cards. Customers appreciate the option of purchasing on credit, and businesses who make the leap into credit card processing often times see their sales increase, and even skyrocket. Credit card processing also gives your business more credibility and it allows consumers…

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Tips for Selling Online at Christmas

Christmas is the season of giving, which means it’s the season of shopping. Your eCommerce store needs to be prepared. This means your site needs to be optimised to handle the extra web traffic without crashing. Once that’s done, follow these tips to boost your sales volumes. Get your Christmas stocks early Lots of people…

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6 Ways to Promote Your Business for the Holiday Season

6 Ways to Promote Your Business for the Holiday Season Christmas is a great opportunity to promote your business. The only problem is that almost every other company also recognizes this, and as such, it’s harder to stand out. Fret not though, because in this article, we’re going to take a look at 6 way…

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How to Choose a Merchant Service Provider

Picking a merchant service provider will allow you to begin accepting credit cards for your brick and mortar or online store. This can be a great way to bring in more customers, who prefer to make payments using cards, especially online. However, there are many options to choose from when it comes to merchant service…

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Three Millennial Business Trends

We’ve been hearing about Millennials for a while now. While sources differ on the exact cut-off dates, this demographic roughly covers people born between the early eighties and the late nineties. Millennials started streaming into the work force a decade ago and their influence has been felt across business sectors. Millennials are characterized by individualism…

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